A little bit of the behind the scenes.....“Guys, nomadtrail.com is already taken, but nomad-trail.com is free”
said Jeanne.“Let’s buy it now, so we have it secured”
insisted Philipp.“I’m texting my partners to see if there are already some locations available in Puglia”
advanced Serena.“I can create a landing page in 30 minutes, I know how”
shared Stefan.“Got it! I can ask generative AI some suggestions for the structure and copy”
suggested Ivano“I already have a logo idea in mind”
said Dani while opening Canva.“Let me make a call, we can have an unconference session locked for us about this at the Fest this afternoon”
In just a few hours, with the spirit of “better done than perfect”, with our expertise in marketing, design, project management, lean startup methodology, as well as the fact that we’re nomads and remote workers, we’ve done so many (perfectionable) things.
- Created a new concept for nomad traveling, airplane free
- Bought a domain,
- Created a brand identity,
- Wrote copy and edited some pictures,
- Created a landing page,
- Added an email waiting list,
- Set up social media accounts,
- Printed branded t-shirts,
- Created the opportunity to have a focus group,
- Done market research with our core niche.
On a side note, everyone juggled their schedules to attend or reschedule meetings as needed, as the excitement was growing every minute.
While feeling the warmth of our freshly printed T-shirts, the Unconference Session we ran at the Bansko Nomad Fest was attended by roughly 15 people, all of them real potential users, which was our little focus group.“What excites you the most? What are the weak points? What would you love to have included? From 1 to 10, how much would you commit to joining the Nomad Trail?”
These were the main questions we asked.
In another hour, so many insights came out of the nomads attending it, which were very valuable.“Overland travel has an emotional connotation”
, shared one participant.“I love the caravan feeling when a group of people move together. Travelling hand in hand is bonding”
, shared someone else.“I like the fact that colivings are more rural but I would need a break in cities from time to time”
, someone said.“What I like the most is that it’s an experimental project”
Sole and Ramon, while listening to us and gaining insights for their startup MapMelon as well, were so stocked that they decided to partner up with us and embrace this journey together!
After just 24 hours, 20+ people already joined the waiting list.
We’re not magicians, but some magic was already there among us.
Just the week before we all were at Remotion Fest Burgas, where we bonded with each other and shared so many insights, experiences, ideas, funny and quality moments together every day and night.
The trust we’ve built led us to that table and to move forward at the same time.
The Nomad Trail awaits, ready to take us on an adventure of exploration, connection, and endless possibilities.
Stay tuned as we share the unfolding chapters of our journey. Together, we are blazing a trail of discovery, embracing the nomadic spirit, and creating a new way to travel and work at the same time.
The Nomad Trail saga continues, and the best is yet to come.